Knowledge Base

Website & Digital Marketing Resources for Car Dealers & Other Automotive Professionals 

How to Define a Good Website

Defining the best car dealer website can be subjective but we break down the factors here.

Bespoke Build, CMS & Website Templates

We unravel the truths and myths about these different approaches to building websites.

Website User Journey for EV Sales

At the 2022 EV Retailing Summit, Autoweb's Martin Dew talked about the online EV customer journey.

Using AI for Automotive Social Media Marketing

In this blog post we discuss the potential benefits that AI can offer your automotive social medial activities.

How to Make a Website Look Visually Pleasing

We explain some concepts and best practices that can be used to decide whether or not a dealership website looks good.

Making the Most of your Digital Marketing Budget

Watch our talk from the 2019 Motor Trader Summit about optimisation of digital marketing activities.

Backlinking Best Practices

Earning quality links to your website is an important part of an SEO strategy. We cover some best practices you should know about.

Maximising ROI From Your Website

At the Motor Trader Summit in 2018 we presented our thoughts on how to maximise the return on investment from  dealership websites.

How to Generate More Online Sales Leads

At AM Live in 2017 we talked about the techniques that dealerships can use to generate more online sales leads.