Explainer: Facebook Inventory Ads for Car Dealers at Autoweb

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Explainer: Facebook Inventory Ads for Car Dealers at Autoweb

How do Facebook Inventory ads work

Social media is a huge force in our everyday lives, whether we like it or not. Often, we find ourselves scrolling aimlessly, looking at content we would never usually have come across, if it wasn’t for social media.

Maybe it’s time to capitalise on the social media trend and start selling cars, fast?

Facebook ads are shown to Facebook users in their news feed as they browse Facebook. They are non intrusive and are relevant to content they have previously viewed. These ads are automatically generated from images and information from your used stock feed such as make, colour, age and mileage. 

 

Retarget your website visitors

Ever thought what happens to those users who visit your website without converting? Well all is not lost. Using Facebook ads, you can retarget these users when they scroll through their Facebook feed, showing them offers, the latest in-stock vehicles or just reminding them you are there to serve.

 

Tried other forms of PPC that didn't work for you?

Facebook ads are different to traditional Pay Per Click (PPC), so even if you’ve tried Google ads before, it’s worth seeing what Facebook Automotive Inventory ads could do for you. Our Facebook clients are seeing better results from Facebook than from Google ads.

Natalie Banks
Natalie Banks
Digital Marketing Specialist at Autoweb Design