Over 35
Thousand
VEHICLES RUNNING THROUGH OUR SYSTEM EACH DAY
Over 35
Thousand
VEHICLES RUNNING THROUGH OUR SYSTEM EACH DAY
Over 5
Hundred
Automotive websites backed by Ad Manager
PROVEN RELIABILITY AT SCALE
The Enterprise-Level Vehicle Stock Feed Management System With AI Tools Built-In

AD MANAGER
Accurate data, in the right places.
STOCK FEED MANAGEMENT
FLEXIBLE VEHICLE DATA
Many feed management systems require input in a very rigid format, a popular format being DMS14 feed files. Our translation and integration layers are designed for the more complex reality of dealership data.
Vehicle data within a dealership often contains errors, such as needing to be completed or formatted correctly; this is the reality of working with manually entered data. Autoweb’s feed management software has a sophisticated translation layer that can turn a dealer’s data into advert data seamlessly and at scale.
For scheduled feeds that do not run via API, CSV format is widely used for stock feed integration, but it is not always the ideal type of file for a dealership to use. We can advise on APIs or structured files such as XML, CSV or another suitable format.
Integrations with popular DMS providers, dealer website providers, manufacturer UVLs and advertising portals. Inbound feeds from Auto Trader can use the real-time Auto Trader Connect API as well as other Auto Trader platforms.
New integrations are added as new automotive-retail innovations emerge. Established advertiser destinations are covered, and a dealer’s specific requirement can prompt new feed creation.
Whether a vehicle is a car or a van and whether it is physically in stock, registered or unregistered does not matter to our software. We offer customisation for stock feeds in whatever form is required.
Our experts can guide you on linking stock vehicle data within systems such as Google Analytics, the Google Tag Manager data layer and your CRM or DMS to create reports and insights for informed decision-making.

FUNCTIONALITY
As an established, enterprise-scale solution, Autoweb's stock feed management platform has reporting and functionality built up over two decades of dealer input, and this development is continuous. In addition to in-house development, partnerships and integrations mean the latest innovations within vehicle advertising are offered within the system.
Book a demoAutoweb's vision statement includes providing the best customer service in the industry. Many team members are focused on different levels of technical support.
Our first aim is to reduce the likelihood of feed errors. Our expert data management advisors can help set up vehicle feeds in a robust, easy-to-understand way that still provides the flexibility a dealership needs.
When vehicle advert feeds are not accepted by an advertiser, it is usually business critical. A fast response and fix is what a dealership needs; this urgency is at the core of Autoweb's values.
HOW A VEHICLE FEED WORKS
Automotive retailers use a vehicle feed management system, or stock feed system, to streamline and automate the management of their vehicles in stock.
Vehicles are entered manually through a user interface or through inbound stock feeds from a DMS or another source. This can use an API, CSV through FTP, XML or another scheduled feed.
Once the system receives vehicle information, its data is enriched and/or transformed to make it compatible with the system’s data structure. Vehicle specification information can be added through integrations, and the dealer can amend media, descriptions and pricing.
When an advert is ready, the system sends advert information to third-party advertisers and the dealer’s website through API integration or a scheduled stock-feed file. Reports can then support review of images per vehicle, days in stock and stock mix.
ADDITIONAL SYSTEM BENEFITS
The alternative to a stock feed system is often a combination of spreadsheets and repeated manual data entry. A controlled feed process reduces repetition when vehicle information, images or pricing change.
Managing vehicle stock manually can be time-consuming and prone to errors. Autoweb’s software automates tasks such as updating vehicle listings and distributing them to multiple platforms.
The software helps keep vehicle listings uniform and accurate across the dealership’s website, third-party websites and social media.
With more time to spend on quality images, videos and information, dealers can provide a better vehicle search experience with comprehensive vehicle details.
Vehicle adverts can be enhanced with high-resolution images, detailed vehicle descriptions and easy access to vehicle financing options.
Analytics and reporting within the software allow dealerships to review stock performance, marketing activity and the information that supports decisions.
SELECTING A PARTNER
AUTOMOTIVE STOCK FEEDS