---
title: Car Dealer Websites & Automotive Digital Services | Autoweb Design
description: Bespoke car dealer websites, dealer management system, enterprise stock feeds, and in-house digital marketing for independent dealers, franchised dealers, and dealer groups across the UK.
image: https://autowebdesign.co.uk/hubfs/Images/Horiz-Colour-p-130x130q80.png
---

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    - [Parts E-Commerce Websites](https://autowebdesign.co.uk/automotive-software/parts-accessories-retail)
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UK Automotive Website Provider

# Car Dealer Websites — *and everything that goes with them.*

Autoweb Design brings together dealer websites, stock feeds, a built-in dealer management system and digital marketing for automotive businesses.

[Find Your Solution](https://autowebdesign.co.uk#client-types) [Book a Demo](https://autowebdesign.co.uk/book-a-demonstration)

20+

Years serving the motor trade

Thousands

of dealer websites built

100%

Automotive specialist

20+

Platform integrations

UK-Based

Digital Marketing team

 

Who We Help

## Built for all dealer types

All dealerships work differently. Choose the package that fits your business now, then add services as you grow.

Independent Dealers From £100/month

### Your first great website — or your best one yet.

Get a high quality dealer website that helps customers find the right car and contact you quickly. Manage stock in one place, publish vehicles to the channels you use and add marketing support when you need it.

- Bespoke website design
- Built-in Dealer Management System (DMS)
- AutoTrader Connect - Real-time stock feeds and advert insights
- AI vehicle descriptions
- Optional managed marketing

[See Independent Packages →](https://autowebdesign.co.uk/independent-dealers)

Franchised Dealers Brand Standards

### Your brand online, exactly as it should be.

Create a user-friendly, brand-compliant website that gives your customers the right information at every stage of their journey. Features manufacturer data feeds, multi-lender finance, and an expert team serving franchised dealers since 2004.

- Brand-compliant design
- Automatic offer updates
- Manufacturer vehicle data feeds
- Multi-lender finance
- Full-funnel marketing
- FCA-compliant journeys

[See Franchised Dealer Solutions →](https://autowebdesign.co.uk/franchised-dealers)

Dealer Groups Enterprise-Level

### Group-level control. Site-level flexibility.

Manage multiple dealerships from one platform. Give each location the tools it needs. Manage site content centrally. Deliver custom reports. Includes a flexible Content Management System (CMS), and a secure data-sharing connection (REST API) for Salesforce, HubSpot, PowerBI, and more.

- Multi-site management
- Manufacturer Data Automation
- Group-level reporting
- Flexible CMS
- REST API integrations
- Dedicated account team

[See Dealer Group Solutions →](https://autowebdesign.co.uk/dealer-groups)

Manufacturers (OEMs) Network-Wide

### Your network. Every vehicle. Every retailer.

Used Vehicle Locator (UVL) feed management, network-wide stock management and distribution, brand-compliant retailer websites, and a REST API connecting your network to your infrastructure.

- Used Vehicle Locators (UVLs)
- Optimised For search and AI Agents (SEO, GEO & AEO)
- Network stock feed management
- Dealer Portals
- New Vehicle Data Management
- Vehicle Configurators
- REST API - For system integrations

[See OEM Solutions →](https://autowebdesign.co.uk/oem)

## Welcome to Autoweb Design

 Automotive Website Provider

## Expand Your Vision with Autoweb Design

 We focus on creating websites that are not only aesthetically pleasing but also optimised for performance and user engagement. Our approach includes integrating advanced features such as virtual showrooms, interactive car comparison tools, and seamless online booking systems to enhance the customer journey and boost conversion rates.

Our mission is to deliver a dynamic online platform that truly works. By harnessing the latest technology and creative design techniques, we strive to craft a digital experience that not only draws in potential customers but keeps them engaged with easy-to-use navigation and captivating content.

![Expand Your Vision with Autoweb Design](https://autowebdesign.co.uk/hubfs/Welcome-CDW_1%20(2)-1.webp)

## Why Choose us?

![CREATIVE WEB DESIGN](https://autowebdesign.co.uk/hubfs/choose-DESIGN_1choose-DESIGN-1.webp)

### CREATIVE WEB DESIGN

 We design websites that capture attention, reflect your brand, and provide an intuitive user experience.

![CUSTOM DEVELOPMENT](https://autowebdesign.co.uk/hubfs/choose-CUSTOM_1choose-CUSTOM-1.webp)

### CUSTOM DEVELOPMENT

 Tailor-made websites built to meet your unique business needs and scale as you grow.

![MOBILE FIRST APPROACH](https://autowebdesign.co.uk/hubfs/choose-mobile_1choose-mobile-1.webp)

### MOBILE FIRST APPROACH

 Fast loading speed and high performance across all devices, from smartphones and tablets to desktops.Our design approach does not just work on mobile devices, but improves lead generation on all screen sizes.

![SEO FRIENDLY DESIGN](https://autowebdesign.co.uk/hubfs/choose-SEO_1choose-SEO-1.webp)

### SEO FRIENDLY DESIGN

 Websites optimised for search engines to enhance visibility and attract more traffic.

![E-COMMERCE DEVELOPMENT](https://autowebdesign.co.uk/hubfs/choose-ECOMM_1choose-ECOMM-1.webp)

### E-COMMERCE DEVELOPMENT

 Crafting powerful, conversion-focused online options with secure payment gateways.

![SUPPORT & MAINTENANCE](https://autowebdesign.co.uk/hubfs/choose-EXPORT_1choose-EXPORT-1.webp)

### SUPPORT & MAINTENANCE

 Ongoing maintenance and updates to keep your site running smoothly and securely.

![Car dealer websites shown on different screen sizes](https://autowebdesign.co.uk/hubfs/bespoke_car_dealer_websites_featured_image%20(1).jpg)

Dealership Websites

High Performance and Design Freedom

Automotive Websites

## Car Dealer Websites

Your dealership website should make it easy for customers to find a vehicle and take the next step. We build clear search journeys,  and quick paths to enquire or purchase.

When we [design a website](https://autowebdesign.co.uk/car-dealer-websites), it's shaped around your dealership, your stock and your customers. You can add virtual showrooms, vehicle comparisons, finance journeys and online booking where they support the way you sell.

Whether you are an [independent retailer](https://autowebdesign.co.uk/independent-dealers), [franchised dealer](https://autowebdesign.co.uk/franchised-dealers) or a growing [dealer group](https://autowebdesign.co.uk/dealer-groups), your dealership website should do more than display vehicles. It should present your brand clearly. It also needs to make stock easy to explore and give customers simple ways to enquire, book, reserve or apply for finance.

CONNECTED BY DESIGN

## Third Party Integrations

Connect the tools that matter to your dealership without compromising the website experience. Our platform is designed to work with the systems that already keep your operation moving.

Finance & digital retailing

Finance tools and representative examples that can support clear, connected customer journeys and support compliance with the Financial Conduct Authority (FCA) regulations. Show monthly pricing with vehicle listings and enable financing calculations on vehicle pages.

![AU Finance](https://autowebdesign.co.uk/hubfs/AU-Finance-2048x1269.png)

AU Finance

![CodeWeavers](https://autowebdesign.co.uk/hubfs/codeweaverslogo-horizontal-dark-2021-web-1%20(1).webp)

CodeWeavers

![Evolution Funding](https://autowebdesign.co.uk/hubfs/Evolution-Funding-logo.svg)

Evolution Funding

![iVendi](https://autowebdesign.co.uk/hubfs/ivendi_logo-dark%20copy%20(1).webp)

iVendi

![Jigsaw Finance](https://autowebdesign.co.uk/hubfs/jigsawfinance.webp)

Jigsaw Finance

![MotoNovo Finance](https://autowebdesign.co.uk/hubfs/motonovo-logo.35fch_y9udc2e.svg)

MotoNovo FInance

Vehicle, stock & valuation data

Data connections that help keep stock information useful, current and ready to publish. Where valuation data is provided, you can allow your customers to get an indication of their part exchange deal online.

![Autotrader](https://autowebdesign.co.uk/hubfs/autotrader-logo.svg)

Autotrader Connect

![CAP HPI](https://autowebdesign.co.uk/hubfs/cap-hpi%20(1)-1.webp)

CAP HPI

![CDL](https://autowebdesign.co.uk/hubfs/cdl%20logo%20(1).webp)

CDL

![G3 Remarketing](https://autowebdesign.co.uk/hubfs/g3auctions%20(1).webp)

G3 Remarketing

![Glass's Autovista](https://autowebdesign.co.uk/hubfs/Logo_Autovista-1%20(1)-1.svg)

Glass's

![Manheim Auctions](https://autowebdesign.co.uk/hubfs/top_Navigationlogo.png)

Manheim eVA

CRM, reporting & business systems

Use our REST API to connect the website with the technology your team already relies on.

![Auto Convert Autotrader](https://autowebdesign.co.uk/hubfs/autoconvert-logo.svg)

Auto Convert

![Reynolds & Reynolds](https://autowebdesign.co.uk/hubfs/reynolds-and-reynolds-logo.svg)

Claro CRM

![DealTrak](https://autowebdesign.co.uk/hubfs/dealtrak.avif)

DealTrak

![Dealerweb CitNow](https://autowebdesign.co.uk/hubfs/Dealerweb_1024x609px.webp)

Dealerweb

![Keyloop EnquiryMax](https://autowebdesign.co.uk/hubfs/Enquiry-Max-Logo-1-1.webp)

EnquiryMax

![Front](https://autowebdesign.co.uk/hubfs/front-logo.svg)

Front

![HubSpot](https://autowebdesign.co.uk/hubfs/hubspot.svg)

HubSpot

![Mentor DMS](https://autowebdesign.co.uk/hubfs/mentor.png)

Mentor Systems

![motordat](https://autowebdesign.co.uk/hubfs/motordat.webp)

MOTORDAT

![Navigator DMS](https://autowebdesign.co.uk/hubfs/Navigator.svg)

Navigator DMS

![Pinewood DMS](https://autowebdesign.co.uk/hubfs/powered-by-seez.svg)

Pinewood

![rapidRTC Keyloop](https://autowebdesign.co.uk/hubfs/rapidRTC.png)

Rapid RTC

![RTC Aftersales](https://autowebdesign.co.uk/hubfs/RTC.jpg)

RTC

![Salesforce Logo](https://autowebdesign.co.uk/hubfs/Salesforce%20Logo.jpg)

Salesforce

![Keyloop SalesMaster](https://autowebdesign.co.uk/hubfs/SalesMaster.png)

SalesMaster

AN OPEN PLATFORM

### Your technology should work together.

These are just some of the integrations we work with. We are always partnering with the latest innovators in automotive technology.

We integrate with tools covering your dealership's full product offering and range of automotive services, from vehicle sales to servicing and parts sales. 

If a tool is important to your dealership, ask us about it. Our REST API makes it straightforward to explore a practical, secure connection.

[TALK TO US ABOUT AN INTEGRATION](https://autowebdesign.co.uk/contact-autoweb-design)

![Car dealer website analytics](https://autowebdesign.co.uk/hubfs/vehicle-ads-female-expert-calm-seated-800px-under-100kb.jpg)

Measurement and Reporting

Actionable Insights

Website Support

## Clear Reporting

You want your website to look great, this is a given. An automotive website designed by our team will perform. We design websites to increase conversions.

A conversion is a user action that is of value to your dealership. The aim could be to increase test drives, service bookings, or anything else that matches your business metrics.Your reports will be based on these metrics, so you know exactly how your website is performing. Your account manager will talk you through the results and recommendations.

PROVEN RESULTS

## Built for dealers. Proven by results.

These automotive sites show how a more flexible platform, careful migration work and clearer customer journeys can support a dealership’s day-to-day progress. Every figure belongs to the individual case study and its stated comparison period.

![Volvo dealership website case study](https://autowebdesign.co.uk/hubfs/volvo-case-study-panel.webp)

CASE STUDY

### A single-location Volvo dealership: from a rigid website to a platform built to perform.

The dealership needed a website, with strong core web vitals, that was easier to keep current and improve. The work focused on local keyword mapping, technical health, a more flexible content platform and reducing repetitive offer and brand-asset upkeep.

Reported results

**132 monthly enquiries** reported after the work, a year-on-year increase of 123.7%.

**100% page-one coverage** reported for tracked town and county terms, with 94% in the top three.

**92% site health** reported after migration, with no crawl errors or broken pages in the crawl summary.

Read the full case study

#### The challenge

The existing template-led site was difficult to adapt. Manual offer and brand-asset updates took time away from SEO content, customer journeys and website improvement. Local Volvo, town and county search intent was not mapped clearly enough.

#### What changed

Autoweb Design replaced the legacy platform with a flexible website and CMS, introduced automated offer and brand-asset updates, strengthened local page structure and made technical SEO improvements.

#### How the work was delivered

The project covered discovery, local search opportunity, platform and structure design, automation and migration, then ongoing review of visibility, technical health, content and conversion opportunities.

[Read the published Volvo case study](https://autowebdesign.co.uk/franchised-dealers)

![Scottish Vauxhall and Regency Car Sales website screens](https://autowebdesign.co.uk/hubfs/regency-car-sales-repeated-mobile-montage-900w.jpg)

CASE STUDY

### Scottish Vauxhall: multiple dealer sites brought into one growth platform.

The project brought multiple legacy sites into one connected group platform with clearer routes for brands, locations, vehicles and offers. The work included SEO-led migration planning, a flexible CMS and a structure designed for ongoing improvement.

Reported results

**115 page-one positions** in the reported comparison, up from 57.

**+58 top-10 matched keywords** and **+42 top-20 matched keywords** in the reported comparison.

**Median best observed position moved from 27 to 18.**

Read the full case study

#### The challenge

Several legacy dealer websites created inconsistent customer routes and made it harder to manage content, stock, offers and campaigns as one group. The previous Vauxhall site also needed stronger technical and local search foundations.

#### What changed

Autoweb created one group website with a clearer information architecture for brands, locations, dealerships, vehicles and offers, together with a flexible CMS, vehicle and offer management, migration planning and redirect mapping.

#### How the work was delivered

Autoweb and the group worked through discovery, group website design, migration preparation, launch and continuing optimisation.

[Read the published Scottish Vauxhall Sales case study](https://autowebdesign.co.uk/dealer-groups)

![Palmers Motor Group website on desktop and mobile screens](https://autowebdesign.co.uk/hubfs/palmers-overlapping-screens-montage-900w.jpg)

CASE STUDY

### Palmers Motor Company: a more flexible platform for a complex multi-brand website.

Palmers moved a large multi-brand website to a more flexible platform while introducing an interactive service-booking journey connected to live availability and pricing. The migration was planned around important customer routes and existing search visibility.

Reported results

**779 exact-matched keywords** were retained in the reported pre- and post-migration comparison.

**Position-one terms increased from 88 to 94**, while top-three terms increased from 103 to 109.

**Top-20 terms increased from 383 to 389** across the comparable keyword cohort.

Read the full case study

#### The challenge

The existing platform was restrictive for a group representing 11 manufacturers. A basic service-booking form did not give customers live availability or pricing, and the migration needed to protect important customer routes and organic visibility.

#### What changed

Autoweb created a flexible multi-brand website, an interactive service-booking wizard connected to dealer-management-system availability and pricing, clearer SEO-led page mapping and a comprehensive migration programme.

#### How the work was delivered

The teams worked through discovery and migration planning, platform and booking-journey design, system integration, launch validation and ongoing visibility review.

[Read the published Palmers Motor Group case study](https://autowebdesign.co.uk/dealer-groups)

AD MANAGER

## Marketplace Feed Automation

Our dealership software keeps your website and marketplace listings working from the same vehicle data. It sends adverts to the channels you use, so a change to stock, price, images or description does not have to become a separate task.

01

### Dealer data

Stock, price, media and vehicle detail.

02

### Ad Manager

Shape, enrich and manage each advert.

03

### Your channels

Website, marketplaces and paid listings.

Auto Trader · Motors · CarGurus · AA Cars · eBay · Facebook · Google

AI TOOLS FOR DEALERSHIPS

### A stronger starting point for every vehicle advert.

Built-in AI tools help your team prepare advert drafts faster. Your staff stay in control of the important details.

[Explore Ad Manager](https://autowebdesign.co.uk/automotive-software/stock-feeds)

## More reasons to work with us

 When you work with us, you gain access to our specialised automotive industry knowledge and experience. We will work with you to improve your customers' online experience with your dealership. Here are a few reasons to choose us. To learn more about what sets our website design apart, please explore further by choosing your business type at the top of the page.

### Motor Trade Knowledge

As a specialist automotive web agency, we possess in-depth automotive industry knowledge, including current trends, customer behaviour, and dealership-specific requirements. We understand the unique needs of car dealerships and the challenges they face, such as ensuring that new and used vehicle stock is correctly fed to important advertising portals like Auto Trader, promoting new car offers (for franchise dealerships and OEMs), and facilitating a seamless vehicle browsing and enquiry processes through integrations with third-party automotive providers and CRM systems. Our expertise allows us to build solutions that simplify daily tasks for automotive retailers and manufacturers.

### Stock Feed Management

It isn't the most glamorous part of the job, but effectively [managing vehicle stock](https://autowebdesign.co.uk/automotive-software/stock-feeds) is crucial for a dealership's operations, sales and marketing activities. Vehicle feed management is one of our core competencies, our bread and butter. We are experts in automotive ETL (Extract, Transform, Load), vehicle data enrichment and feed management via CSV or API. All of this means that you can be sure that you are consistently advertising your vehicles in the right way, in the right place. 

As advertising platforms such as Autotrader Connect roll out new API capabilities, we are quick to adopt real-time stock updates and have many such integrations already.

 

### Dealer Management System (DMS) Integrations

Dealer Management Systems (DMS) are crucial systems within automotive retailers. As an established provider of automotive software, we have specialist integrations with virtually all DMS systems, and the list is constantly growing as new innovators enter the marketplace. This capability means that you only need to enter data in one place, reducing errors significantly and time spent. It also means you don't need to log in to multiple systems to complete everyday tasks.

### User Experience (UX) Optimisation

Having spent two decades building automotive websites, we deeply understand car buyer consumer behaviour. The same goes for commercial vehicles or van buyers. This knowledge is backed by vast amounts of data and years of testing, placing us as trusted advisers to hundreds of automotive retailers throughout the UK. Your marketing channels need to generate good quality leads, and we know how to help you to achieve this. We will also help you to measure performance and interpret ongoing performance and marketing attribution data as we advance using SEO tools, Google Analytics, Tag Manager, Heat Mapping and Website Optimisation Tools, and a wealth of other specialist software.

### Digital Marketing Expertise

 Alongside your website, our digital marketing team can support SEO, PPC, social media campaigns and email marketing.

### True Flexibility

Your website isn’t fixed to a template. You’ll have ongoing access to our CMS and website builder, so you can add landing pages, promote new offers and keep your content current.

 

Build layouts with reusable content blocks, or work directly with HTML and CSS when you need something beyond the standard options. You get the convenience of a page builder without being restricted to its layouts.

## Ready to talk?

Whether you are looking for your first dealer website or a platform upgrade for your group, we would like to hear from you. No hard sell — just an honest conversation about what you need.

Complete our contact form to arrange a demonstration or call us today.

 Book a Free Demo [Call 01757 211700](tel:01757211700)

![Autoweb Design Logo](https://autowebdesign.co.uk/hubfs/Images/Vert-white.webp)

#### Company

- [Home](https://autowebdesign.co.uk/)
- [About us](https://autowebdesign.co.uk/about-autoweb-design)
- [Core Values](https://autowebdesign.co.uk/core-values)
- [Reviews](https://autowebdesign.co.uk/reviews)

#### Services

- [Websites](https://autowebdesign.co.uk/car-dealer-websites)
- [Automotive Stock Feeds](https://autowebdesign.co.uk/automotive-software/stock-feeds)
- [Google Vehicle Ads](https://autowebdesign.co.uk/car-dealer-ppc)
- [SEO](https://autowebdesign.co.uk/car-dealer-seo)

#### Information

- [About us](https://autowebdesign.co.uk/about-autoweb-design)
- [Contact us](https://autowebdesign.co.uk/contact-autoweb-design)
- [Blog](https://autowebdesign.co.uk/blog)

[Privacy Policy](https://autowebdesign.co.uk/autoweb-design-privacy-policy) [Terms & Conditions](https://autowebdesign.co.uk/autoweb-design-terms-and-conditions)

 ©  Autoweb.co.uk Ltd. All Rights Reserved.

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